About Us

Passion and Insight

Our team holds a shared passion for sport, and specialises in professional content creation and marketing, for brands and businesses in the outdoor sports industry.

Our in-depth knowledge of active sport consumers’ aspirations and motivations enables us to work with our clients on an unparralled level of understanding.

Our clients include cycle, run, hike, and outdoor sports brands; as well as active tourism destinations and sports retailers from across Europe.


We know your market place, and assist you right from idea generation through to campaign delivery and analysis; regardless of the platform or format.

We create the photography, video and copywriting you need to activate your brand and products across your own platforms.

We help you optimise and integrate your content; from social media and PR, to creative campaigns and website material.

Let us help you tell your story….

Our Team
Bjørn Krøyer
Bjørn Krøyer

Managing Director

With extensive experience in marketing strategy & concept development - Bjørn leads our strategic partnerships and media outreach.

Tim Wiggins
Tim Wiggins

Content Director

An industry expert in brand marketing, copywriting, and project management – Tim is responsible for our world class content delivery.

Martin Hjorth
Martin Hjorth

Sales Manager

With 10+ years in the media industry, working for global media brands and media agencies – Martin is our sales partnership lead.

James Cripps
James Cripps

Lead Photographer

Working alongside our extensive team of freelance photographers and videographers, James is our in-house production expert.

Write to us
Call Us
Bjørn Krøyer (General Enquiries) +45 51 90 16 88‬
Martin Hjorth (Sales Enquiries) +45 20 25 58 67‬
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